Popular singer turned writer, Etcetera, is back
with a controversial piece. Read his thoughts
below:
For any social network groupie, a name like
Maheeda doesn’t need any form of
introduction. All thanks to her for stripping
down Nigeria’s entertainment Walk Of Fame
or Walk Of Shame, stirring up emotions on
her wake. Maheeda would have probably
been sitting on a long thing if she had
decided to lull her way into our hearts. But
instead, she chose to put everyone on a
much longer thing with her strip tease. And
in the process, she snatched the “Queen of
the Nakéd” crown from Afro Candy with her
head still attached to it.
Judging by her body language, anyone
gunning for that "crown" should be ready to
outstrip her and inspire more damning
comments than hers, something like,
‘Maheeda please put on your pants,’
‘Tufiakwa, Maheeda you are a disgrace to
womanhood,’ ‘Maheeda please go get a
shave,’ ‘Maheeda you are a prostituté, you
are crazy, you are rotten,’ and so on.
These are comments that have helped in
her star quest. But the clear consensus
from supposed haters and secret
admirers alike is that Maheeda is hot...
And in showbiz, that’s the least crime
anyone can be charged for. In other words,
blaming Maheeda for exploiting the show
part of the business whether to her
advantage or not is a matter for another
article.
Some of you reading this article know for
certain that if Maheeda was getting paid for
every of your clicks on her posts, she
probably would be one of the richest celebs
in Nigeria today. For God’s sake, enough
with the hates. Leave Maheeda alone.
Everything she does is off a well-written
script and she plays her role perfectly well
just like Kim in keeping up with the
Kardashians. And I guess everyone but
Nollywood can see her potentials. Well, who
can blame our poor dear Nolly? It is not her
fault that she was born blind. Whether
anyone sees it or not, it is without a doubt
that she has made a powerful statement and
used controversy to boost her career. Her
stunts are no way different from what we
have seen in the past from well known
artistes in other climes.
The charges brought against her by some
self-righteous critics are ironic considering
that a lot of our musical videos today are
about shaking of bum bum by semi-nude
vixens.
Is she seeking for attention? Of course she is.
But aren’t we all here in entertainment for
that sole purpose? Yes, she is pulling a stunt,
but not a crass and irresponsible one like
most people say. NBC can never be too quick
to wield its hammer and lecture of why it
should not be allowed for public viewing,
because the kids can easily get traumatised.
Some of today’s teenagers will easily wave it
off as nothing. Besides, Maheeda has never
said she wanted to be a role model for kids.
That is Ben 10’s Job. All my life as a
musician, I have never come across anything
as the perfect formula for making a hit song.
You can only decide a more convenient and
cost effective way to publicise your works to
your audiences. It is said that there is no
bad publicity in entertainment, meaning the
criticisms further point her in the right
direction towards her desired aims. Nudity
and music videos are two things that go
great together. Artistes have been pushing
envelopes for years and using their bodies as
extras to woo audiences.
From Alanis Morissette’s “Thank U” to Lady
Gaga’s “Telephone,” artistes have been
stripping down in their videos. In 1999, the
American rock band, Blink 182 moved down
the streets almost naked in their “What’s My
Age” video. D’Angelo revealed his well
chiselled abs and almost revealed his penis
in his year 2000 “Untitled” (How Does It
feel). Robbie Williams also stripped off his
clothes and even his skin to impress girls in
the “Rock DJ” video that same year. More
artistes have gone nude or semi-nude in
their music videos, like Britney Spears and
Madonna, while Erykah Badu’s very
popular“Window Seat” video shows her
stripping off her clothes while walking
through the famed Dealey plaza in her native
Dallas.
Television in Nigeria is fast becoming a
graveyard of dead and boring programmes
due to the strict regulations of NBC. While
videos like Maheeda’s and Timaya’s Ukwu
are gaining more viewers for cable TV
channels.
I recently stumbled on a TV interview with
Maheeda angrily talking about the comments
made by Charles Novia about her
personality. It was an interview that revealed
nothing we didn’t already know about
Maheeda anyway. But how monotonous can
an interview get, asking Maheeda how many
minutes she takes to put on her panty hose?
How she pictures her as someone who loves
getting dressed beats me. Hello, your
question should be how many minutes it
takes her to get undressed. I guess Maheeda
only got dressed that day because the TV
station must have insisted on it. And the fact
that they are not a cable TV channel. I am
sure Maheeda would have loved having NBC
choke to death watching her naked tattoo-
riddled body on TV. Who wouldn’t! Not that
the death of NBC would have bothered any
entertainer anyway, least of all Maheeda.
NBC’s funeral might even call for street
carnivals all over the Nigerian entertainment-
dom.
Nobody requires NBC approval to take off
their clothes. I remember seeing a video
teaser of Maheeda for the first time on
facebook and I thought it was indeed
interesting. But I will quickly advise anyone
who intends going on a naked pilgrimage like
Maheeda’s, to first and foremost develop a
thick skin as a buffer for public backlash. But
some entertainment stakeholders will argue
that the only true contingency in
entertainment is get criticised and get
popular with it. I won’t be wrong to assume
that a lot of people actually await her next
stunt. There’s definitely no wahala in nudity
as far as the world of art is concerned. In
entertainment over the years, we have seen
crazier things done with the intent of getting
the message across. Erykah Badu for
instance got a fair dosage of criticism and
respect for her “Window Seat” video.
Maheeda seems prepared to deal with the
consequences, good or bad. She has already
made it clear to all and sundry that she
believes in what she does. And I think it is
great. What is so offensive about the human
body anyway? Not like she is doing what
none of us have seen or heard of before.
People should try and lighten up and give
her a break. What better way for her to drum
up publicity in this already saturated industry
of ours. If we all must go only by NBC’s
regulations and get all dressed up every time
we stand before a camera, won’t it all be too
normal and normal they say is boring.
And while we sit awaiting the next stunt of
the nudé high priestess, let me borrow a line
from Russell Crow's the gladiator - 'are you
not entertained'?
Written for Punch by Etcetera
CLICK HERE FOR MORE PHOTES
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Maheeda, Should Be Left Alone
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